Allegra
Allegra provides printing, mailing, graphic design and digital marketing for businesses and the public. Franchisees acquire or convert an existing business, then run a Center that plans and produces customer communication projects.
Franchise overview by FranRelay
AlphaGraphics
AlphaGraphics provides custom printing and marketing services to local businesses. Franchisees operate centers offering services such as graphic design, signage, vehicle wraps, digital printing, mailing and digital marketing.
Speak with a FranRelay consultant about AlphaGraphics, your questions, and next steps.
Investment and fees
What it costs to open and operate
Upfront investment
Total initial investment
$298,296 – $383,696
USD. Includes the franchise fee, $50,000-$74,000 for 12-month operating funds and $0-$17,000 in possible finance costs. Assumes a leased 1,400-1,900-square-foot site and leased digital printing equipment. Excludes land/building purchase, owner pay, living expenses and sales tax.
Initial franchise fee
$49,750
Normally counted within the total above, not added on top — confirm in the source.
Standard fee in USD, due at signing and nonrefundable. Includes initial training, onboarding and first conference registration for your first new center. Travel and living expenses are separate. Discounts and conditional payment plans may apply.
Selected fees
Royalty7% to 3% of Gross Sales, paid monthly; annual minimums apply.
Standard Protected Area minimums: Years 1-4: $20,250, $29,000, $39,750, $50,500; 5-10: $61,250; none before Year 1. Usually calendar years. Shortfalls due 30 days after year-end. Minimums and thresholds adjust for inflation. Eligible acquisitions/conversions may get lower rates and delayed minimums.
Advertising contributionBrand Fund: 2.5% of Gross Sales, paid monthly; annual minimums and caps apply.
Annual minimums: Year 1 $7,250; Year 2 $10,500; Year 3 $14,000; Year 4 $18,000; Years 5-10 $22,000. Shortfalls are due within 30 days after year-end. Caps are $28,069 for the first center and $13,948 per additional center. Caps may increase up to 10% annually plus inflation adjustments; dollar minimums may adjust for inflation. Conditional reductions or waivers may apply.
Local marketingAt least $850 per month for local digital advertising, starting six months after opening.
Use a designated or approved vendor for advertising in your Protected Area. Spending may increase on 30 days' written notice, up to the greater of $850/month or 1.5% of Gross Sales. You must pay spending shortfalls to the franchisor. Required regional cooperative contributions, up to 1% of Gross Sales where established, count toward local spending.
These are selected fees, not the complete fee schedule. Review the full FDD for all fees and conditions.
Figures are as disclosed for the period shown; unknown or undisclosed items are labelled, never shown as $0. No earnings, profit or payback figures are shown. Revenue is not profit.
Ownership and support
What owning this franchise involves
Your role
Running the center requires active leadership and a separate plan for face-to-face sales calls.
- Owner involvement
- You or your approved Managing Owner work full-time; outside-activity restrictions also apply.
- Main responsibilities
- An entity's Managing Owner must hold a controlling ownership interest and have chief executive authority.
- Manager requirements
- A trained non-owner Certified Manager may manage only with written franchisor approval.
Free consultation
Let's talk about AlphaGraphics.
Discuss your budget, preferred pathway and the day-to-day role required to operate an AlphaGraphics center.
Free for buyers. Franchisors may pay FranRelay if you go ahead; we tell you before any introduction, and nothing happens without your go-ahead.
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Disclosure document
The fees above are a short selection. Check the full FDD for all fees and terms before making a decision.
ALPHAGRAPHICS, INC, Franchise Disclosure Document. Issuance Date: April 6, 2026.
An introduction is not a statement that territory is available or that you will be accepted.