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Our approach and sources

What you can expect from FranRelay’s guides and consultations.

Where our guidance comes from

Our guides explain how franchise costs, obligations and disclosures work in general. Where we describe federal rules, we link to the source, such as the FTC’s Consumer’s Guide to Buying a Franchise and the FTC Franchise Rule (16 CFR Part 436). Our industry pages describe how business models typically work; they do not state figures for any specific brand.

How we handle uncertainty and missing information

When something is not known, we say so rather than fill the gap with an estimate. If a franchisor has not stated a requirement, treat it as unknown and ask them to clarify it. Keep total investment, available cash and net worth separate when comparing opportunities.

How we are paid

Our consulting is free to buyers. If you open a franchise we introduced you to, the franchisor may pay FranRelay a placement fee. We tell you before an introduction whether that applies.

Why territory must be checked directly

A franchise filing, a list of states where a brand operates, or a public webpage does not show that a franchisor is currently selling or that a territory is open. Only the franchisor can confirm availability, and that confirmation should be dated and in writing.

Why you need your own advisers

FranRelay provides education and consulting to help you organize your search. We don't give legal, tax or financial advice. Have a franchise attorney review the agreement and an accountant review your finances and the franchisor’s financial statements before you sign or pay.

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