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Franchise overview by FranRelay

European Wax Center

European Wax Center offers facial and body waxing, related skin-care services, and retail products. Franchisees run an approved retail center with waxing suites, wax specialists, and guest-services staff.

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Investment and fees

What it costs to open and operate

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Upfront investment

Total initial investment

$327,600 – $836,950

USD estimate covering new and existing franchisee fee alternatives. Includes the franchise fee and three months of operating funds. Assumes leased premises and a partial landlord build-out allowance. Excludes sales/use taxes and delivery. Budget assumptions and possible add-ons are explained below.

Initial franchise fee

$36,000 – $45,000

Normally counted within the total above, not added on top — confirm in the source.

USD. $45,000 for new franchisees; $36,000 for qualifying existing franchisees, paid by wire at signing. A 50% refund applies if EWC elects to terminate for specified pre-opening failures. If the center is unopened within two years, EWC may terminate and retain the full fee.

Selected fees

  • Royalty6% of Gross Sales; collected weekly, subject to timing changes.

    Gross Sales excludes good-faith refunds, credits and allowances; sales taxes; supplier rebates; resale of prepackaged or branded goods bought from EWC or affiliates; and proceeds received for EWC. Higher rates may apply during a renewal cure period, as explained below.

  • Advertising contribution3% of Gross Sales to the systemwide marketing fund; collected monthly.

    This combines national and local contributions. Some older agreements retain separate 1% national and 2% local contributions. Collection timing may change. Contributions may be adjusted, capped at 3% during the initial term. Renewal cure periods may bring increases. Other required marketing programs can add costs.

These are selected fees, not the complete fee schedule. Review the full FDD for all fees and conditions.

Figures are as disclosed for the period shown; unknown or undisclosed items are labelled, never shown as $0. No earnings, profit or payback figures are shown. Revenue is not profit.

Ownership and support

What owning this franchise involves

Your role

Daily supervision comes from a dedicated center manager, with owner training requirements as well.

Owner involvement
An individual franchisee may be required to serve as center manager.
Main responsibilities
You control employee hiring, scheduling, compensation, and disciplinary decisions.
Manager requirements
A dedicated manager provides full-time, daily supervision and must complete required training before opening.

Free consultation

Let's talk about European Wax Center.

Discuss your startup budget, owner role, and manager requirements with a FranRelay consultant.

Free for buyers. Franchisors may pay FranRelay if you go ahead; we tell you before any introduction, and nothing happens without your go-ahead.

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Brand FAQs

European Wax Center Franchise Questions

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Disclosure document

The fees above are a short selection. Check the full FDD for all fees and terms before making a decision.

EWC Franchisor LLC, Franchise Disclosure Document. Date of Issuance: April 22, 2025

An introduction is not a statement that territory is available or that you will be accepted.