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Franchise overview by FranRelay

WAXING THE CITY

Waxing the City offers facial and body waxing for men and women, related beauty services, and retail products. Franchisees run a treatment-room studio with certified aestheticians and a required membership program.

Speak with a FranRelay consultant about WAXING THE CITY, your questions, and next steps.

Investment and fees

What it costs to open and operate

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Upfront investment

Total initial investment

$339,945 – $646,195

USD estimate: leased space with 4 rooms/1,200 sq. ft. low and 6 rooms/2,000 sq. ft. high. Includes the $42,500 standard fee, three months of base rent and CAM at disclosed averages, a one-month rent deposit, and a separate three-month operating allowance. Budget qualifications appear below.

Initial franchise fee

$42,500

Normally counted within the total above, not added on top — confirm in the source.

USD standard fee, due in full at signing and nonrefundable. Discounts cover current US military members, honorably discharged veterans, and eligible operating franchisees of this brand or specified affiliates with no uncured defaults. Discount programs may change or end.

Selected fees

  • RoyaltyGreater of $100 per week or 6% of Gross Revenue, paid weekly

    The minimum starts the first full month after opening or 12 months after signing, whichever is earlier. It is waived until opening if you are locating a site with the real estate team or signed a lease with its assistance. Weekly payment is due Monday for the prior week, or the next banking day.

  • Advertising contribution2% of monthly Gross Revenue, paid monthly

    The fund rate may rise to 3% on 60 days' written notice. Payment is due on the fifth for the prior month, or the next banking day. Local spending is separate. If a local advertising cooperative exists or is established, participation is required, with contributions capped at 2% of monthly Gross Revenue.

  • Local marketingAt least $1,500 per month on approved local advertising after the opening plan

    The investment includes a $25,000 opening plan for advertising and community outreach, from lease signing, up to 120 days before opening, through 180 days after opening. A pre-opening spending minimum may be set. Use required vendors and approved plans. Local spending is separate from fund contributions; shortfalls may be collected into the fund or spending handled by the franchisor.

These are selected fees, not the complete fee schedule. Review the full FDD for all fees and conditions.

Figures are as disclosed for the period shown; unknown or undisclosed items are labelled, never shown as $0. No earnings, profit or payback figures are shown. Revenue is not profit.

Ownership and support

What owning this franchise involves

Your role

Opening requires direct owner participation. A trained on-site operator can supervise after that initial commitment.

Owner involvement
The individual owner or a signing owner with at least 20% equity must complete 480 hours in the first six months.
Main responsibilities
Owner engagement includes staff coaching, daily operations, quality control, customer service, and local outreach.
Manager requirements
After initial engagement, an on-site Principal Operator needs required training and a confidentiality agreement.

Free consultation

Let's talk about WAXING THE CITY.

Discuss your budget, ownership role, and studio setup questions with a FranRelay consultant.

Free for buyers. Franchisors may pay FranRelay if you go ahead; we tell you before any introduction, and nothing happens without your go-ahead.

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Brand FAQs

WAXING THE CITY Franchise Questions

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Disclosure document

The fees above are a short selection. Check the full FDD for all fees and terms before making a decision.

WAXING THE CITY FRANCHISOR LLC, Franchise Disclosure Document. ISSUANCE DATE: March 31, 2026, as amended September 14, 2026.

An introduction is not a statement that territory is available or that you will be accepted.