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Franchise overview by FranRelay

Lawn Pride

Lawn Pride provides lawn treatments and perimeter pest control to residential and commercial customers. Franchisees deliver scheduled service programs and additional treatments such as aeration and overseeding.

Speak with a FranRelay consultant about Lawn Pride, your questions, and next steps.

Investment and fees

What it costs to open and operate

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Upfront investment

Total initial investment

$141,215 – $243,890

USD. Includes the franchise fee and three months of operating funds, excluding owner draw or salary. Assumes a home base at the low end, leased space at the high end, and monthly vehicle lease or financing plus a spreader lease. Property and outright equipment purchases can cost more.

Initial franchise fee

$40,050 – $62,300

Normally counted within the total above, not added on top — confirm in the source.

USD. Based on $0.89 per targeted household in a typical territory of 45,000 to 70,000 households. Due in full at signing and nonrefundable. Discounts may apply.

Selected fees

  • Royalty8% of weekly Gross Sales, paid weekly; seasonal minimums apply.

    Reporting and weekly payments start at signing. March-November minimums per 4- or 5-week period: $975 in agreement year 4, $1,300 in year 5, $1,755 in years 6-10; none in years 1-3. Designated out-of-territory or Preferred Lead sales: 15% of Gross Sales, paid weekly.

  • Advertising contribution2% of weekly Gross Sales to the MAP Fund, paid weekly.

    The Marketing, Advertising and Promotion Fund contribution is separate from local spending. The fund does not promise a particular amount of advertising in your territory.

  • Local marketingAt least $80,000 in year 1 and $52,500 in year 2; later annual minimums may be required.

    From year 3, annual minimums may be required: $40,000 if annual Gross Sales are $525,000 or less; otherwise 8% of annual Gross Sales. Designated groups: up to 3% of Gross Sales, paid weekly, credited toward local spending but not capped by its minimum. Groups may direct 2% of Gross Sales to Neighborly marketing and brand awareness. Shortfalls may be collected.

These are selected fees, not the complete fee schedule. Review the full FDD for all fees and conditions.

Figures are as disclosed for the period shown; unknown or undisclosed items are labelled, never shown as $0. No earnings, profit or payback figures are shown. Revenue is not profit.

Ownership and support

What owning this franchise involves

Your role

Plan to supervise the business directly; using a manager instead requires the franchisor's consent.

Owner involvement
An entity must designate a trained owner for direct, on-site supervision unless the franchisor consents otherwise.
Main responsibilities
Offer approved treatments and honor required warranty work, including some services performed by another franchisee.
Manager requirements
An approved manager must complete training and directly supervise; ownership is not required.

Free consultation

Let's talk about Lawn Pride.

Talk with FranRelay about your startup budget, owner role, and questions to resolve before choosing a territory.

Free for buyers. Franchisors may pay FranRelay if you go ahead; we tell you before any introduction, and nothing happens without your go-ahead.

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Brand FAQs

Lawn Pride Franchise Questions

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Disclosure document

The fees above are a short selection. Check the full FDD for all fees and terms before making a decision.

LAWN PRIDE SPV LLC, Franchise Disclosure Document. Issuance Date: April 1, 2026.

An introduction is not a statement that territory is available or that you will be accepted.