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Franchise overview by FranRelay

Service Experts

Service Experts provides heating and cooling maintenance, repair, replacement, ductwork and indoor air quality services. Franchisees serve residential and light commercial customers; optional water heater services require prior written approval.

Speak with a FranRelay consultant about Service Experts, your questions, and next steps.

Investment and fees

What it costs to open and operate

Ask about investment and fees

Upfront investment

Total initial investment

$148,750 – $288,900

USD. Includes the franchise fee and three months of additional funds, based on the affiliate's experience. Low end assumes a home office; high end assumes leased commercial space of 2,000 to 3,000 sq. ft. and three months' rent. Property and vehicle purchases can raise costs.

Initial franchise fee

$59,900

Normally counted within the total above, not added on top — confirm in the source.

USD. Covers up to 60,000 single-family households. The fee may increase by $1 per household above that threshold. Unfinanced amounts are due at signing; fees are nonrefundable. Multi-territory pricing, eligible discounts and negotiated variations may apply.

Selected fees

  • Royalty6% of Gross Revenue or weekly minimum, whichever is greater; billed weekly unless changed.

    Weekly minimums: $0 through 6th full calendar month; months 7-18: $200 + $0.0033/SFH over 60,000; month 19+: $500 + $0.0083/excess SFH. SFH: single-family households at signing. From first opening, including under a prior owner or predecessor operator. Fixed amounts may rise annually for inflation.

  • Advertising contribution1% of Gross Revenue, billed with royalty; may increase to 2% on reasonable notice.

    Separate from local and opening marketing. Gross Revenue includes business revenue regardless of collection, less ordinary customer refunds and taxes collected and paid directly to taxing authorities. Subcontractor payments and referral fees do not reduce the base. Revenue policies may change.

  • Local marketingAnnually: greater of 6% of Gross Revenue or $0.53 per territory SFH, with a $32,000 minimum.

    Households are counted at signing. Separate from the Brand Fund and opening marketing; approved advertising is required. The rate may rise to 12% if minimum performance requirements are missed. Fixed dollar amounts may rise annually with inflation. Required joint marketing or cooperative spending is credited to local marketing, the Brand Fund or both.

These are selected fees, not the complete fee schedule. Review the full FDD for all fees and conditions.

Figures are as disclosed for the period shown; unknown or undisclosed items are labelled, never shown as $0. No earnings, profit or payback figures are shown. Revenue is not profit.

Ownership and support

What owning this franchise involves

Your role

The day-to-day manager directs field service operations and can make binding decisions for the business.

Owner involvement
An entity must name a Principal Owner and, if that owner does not manage daily, a Key Person.
Main responsibilities
Offer required customer programs, including equipment leasing, maintenance contracts and customer financing.
Manager requirements
The Key Person may be a non-owner but must complete training and work at the approved business location.

Free consultation

Let's talk about Service Experts.

Discuss your opening path, budget assumptions and day-to-day role with a FranRelay consultant.

Free for buyers. Franchisors may pay FranRelay if you go ahead; we tell you before any introduction, and nothing happens without your go-ahead.

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Brand FAQs

Service Experts Franchise Questions

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Disclosure document

The fees above are a short selection. Check the full FDD for all fees and terms before making a decision.

Service Experts Franchising LLC, Franchise Disclosure Document. Issuance date: April 17, 2026.

An introduction is not a statement that territory is available or that you will be accepted.